Placing a link on dotmagazine.co.uk

Premium pricing at $85, which we only recommend when the article you place would have been published anyway.

What makes a media placement behave differently from a blog placement is the traffic shape: a spike in the first 48 hours, then almost nothing, then a slow trickle that search supplies for months. That is a fine trade if you want proof your brand can be quoted; it is a poor trade if you bought the slot hoping for a permanent contextual link. Confirm the permalink will stay in the site's archive before you commit.

Within the News & Media section of the index — 88 listings, 40 median DA, 31.3k median traffic, $75 median price — this placement is 13% above the median on cost and about 21.8× the index median on audience. Listings in that section range from $35 at the cheap end, so the question is not whether $85 is high for a link, but whether it is high for this one.

Titles in this group are usually run by small teams with high volume, so turnaround depends on their queue rather than on your brief. A short, tightly edited 700-900 word contribution with one link and a named author clears desks that would reject a 2,000-word marketing essay with four.

The index lists this property's editorial links as followed. Availability of a followed link changes with the site's monetisation decisions, so we confirm the tag on the live URL before counting delivery.

Two comparisons decide whether dotmagazine.co.uk at $85 is a good buy: this listing against the 88 other News & Media entries we index, and against the whole 2,000-site index. The gap between those two answers is where a price is either justified or inherited from a rate card nobody revisited.

The arithmetic a buyer should see: 120,000 estimated visits a month, $85 per placement, so $0.71 per thousand visits for a do-follow link on a site scoring 30 DA and 31 PA. Snapshot September 2026; availability and the exact link attribute are confirmed on the live URL before an invoice, which is the only part of this page that changes week to week.

dotmagazine.co.uk out-ranks 96% of the index on audience size (about 21.8× the index median) and 2% on authority. The placement costs $0.71 per thousand estimated visits, and cheaper per visit than 96% of the DA 30-39 band. Those two figures, not the DA column alone, decide whether $85 is a good trade or just a listed one.

• Brand-proof pages where a citation from a title this size is the point of the exercise.
• Recovery work after a penalty, when the profile needs plausible, editorial-looking citations fast.
• Launch and funding moments that benefit from a spike, not a permanent link.
• Do not buy this if the page it would sit on is already crowded with five other commercial links — we will usually flag that at the availability check and offer a different section.
• Do not buy this if your profile has no branded searches yet and this is meant to be the single link that changes that. One 30 DA placement on a News & Media site is a start, not a strategy.

Pitch angle: a local angle: what your business changes for readers in the place the title covers. That is the shape we take to a News & Media audience, because it is the version the host's own editor has a reason to keep.

• Write 900–1,300 words Long enough to be worth crawling and citing, short enough that a real desk will read all of it. Anything longer gets skimmed and trimmed, and trimming is where links go.
• Include one thing nobody else has A table, a chart, a worked example, a photograph you took. This is what earns the citations that make the $85 look cheap a year later.
• Open with the thing you know One specific claim, a number or a dated decision, in the first two sentences. Editors in News & Media positions decide whether to keep a contribution in about that long.

Anchor plan for this host

• one descriptive anchor that repeats the headline's subject, never your commercial keyword
• a naked URL only where the site's style allows it, which news desks rarely do mid-paragraph

• What happens on removal. dotmagazine.co.uk is covered by the same 12-month replacement terms as every other listing, which means a dropped link is rebuilt and re-reported rather than argued about.
• Disclosure policy. Whether the host labels paid contributions. A label costs you nothing in link value and protects the host from the penalty that removes the page.
• Neighbour content on the same section. The twelve articles around yours set the context search engines will use to judge the link. If they are all sponsored posts on unrelated topics, the slot is worth less than the price says.
• Indexation of the host's recent output. We run site:dotmagazine.co.uk and compare the count against the site's publishing rate. A property publishing weekly with a fraction of its pages indexed has a crawl or quality problem you would inherit.

1. You send the target URL and your angle The page you want the link to point at, the subject, and any author you want credited. Five minutes of input.
2. We confirm availability on dotmagazine.co.uk Publisher slots move week to week, including on 30 DA properties. Nothing is promised until the section and the placement URL are confirmed, and we tell you before you pay if the slot has gone.
3. You approve the brief and the shortlist Where the host gives a choice of section or existing article, we send options with the numbers that matter: traffic, indexation, neighbours.
4. The article is drafted and edited for the host Written for dotmagazine.co.uk's audience rather than for your keyword, then checked against the site's own style before submission.
5. The host publishes; we verify the live URL Placement live, correct target, link attribute as recorded, indexable. Only then does the order count as delivered.
6. You get the report, and the replacement cover starts PDF and CSV with the live URL, anchor, placement date and target page. Twelve-month replacement on the link itself, no ticket required.

The quoted $85 is our standard rate for this listing at the time of the September 2026 snapshot. Two things move it: whether the host still has contributor capacity that month, and whether the slot you want is a standalone article or a paragraph inside an existing page (niche edits on the same property are typically cheaper and faster).

What comes with this placement

• Availability confirmed on the exact URL before you are invoiced.
• One contextual placement inside an article written for dotmagazine.co.uk's audience, not a link directory entry.
• Anchor and target page exactly as approved in the brief, or the placement is not counted.
• White-label PDF + CSV report — forward it to a client unchanged.

Browse the index: all 2,000 briefs · News & Media listings · domains beginning D (84) · DA 30-39 band (892)