Publishing on newsatrack.co.uk — metrics, brief and price

38k monthly visits is a steady, readable audience, roughly about 6.9× the index median compared with the index median of 5.5k.

General-interest publications are the workhorses of a link profile and the easiest place to overpay. The article shape that works is boringly specific: a problem, the method used, what happened, what it cost. A general title with 38k monthly visits survives because it answers questions well, not because it loves contributors, so a piece with nothing verifiable in it gets edited down to a bio link.

Within the General section of the index — 1,576 listings, 39 median DA, 5k median traffic, $70 median price — this placement is 14% above the median on cost and about 6.9× the index median on audience. Listings in that section range from $30 at the cheap end, so the question is not whether $80 is high for a link, but whether it is high for this one.

Where newsatrack.co.uk is not a topical match for your market, buy it for that plausibility and for whatever brand exposure comes free, and put your exact-match anchors on the sites that genuinely cover your subject. That one discipline is the difference between a general guest post strengthening a profile and the same link making it look synthetic.

Our observation on this host is do-follow outbound links in editorial content. That is the attribute, not the value: the 39 DA and 38k monthly visits are what the attribute is attached to.

Two comparisons decide whether newsatrack.co.uk at $80 is a good buy: this listing against the 1,576 other General entries we index, and against the whole 2,000-site index. The gap between those two answers is where a price is either justified or inherited from a rate card nobody revisited.

The arithmetic a buyer should see: 38,000 estimated visits a month, $80 per placement, so $2.11 per thousand visits for a do-follow link on a site scoring 39 DA and 32 PA. Snapshot September 2026; availability and the exact link attribute are confirmed on the live URL before an invoice, which is the only part of this page that changes week to week.

newsatrack.co.uk out-ranks 87% of the index on audience size (about 6.9× the index median) and 42% on authority. The placement costs $2.11 per thousand estimated visits, and cheaper per visit than 88% of the DA 30-39 band. Those two figures, not the DA column alone, decide whether $80 is a good trade or just a listed one.

• Thin profiles where diversity matters more than raw authority.
• Anyone testing guest posting before committing to a premium title.
• Agencies filling a monthly quota with links nobody will object to.
• Do not buy this if the site's topical distance from your market needs three paragraphs of explanation. Relevance has to be obvious to a crawler reading the neighbourhood.
• Do not buy this if the page it would sit on is already crowded with five other commercial links — we will usually flag that at the availability check and offer a different section.

Pitch angle: a practical guide that solves one named problem for your market. That is the shape we take to a General audience, because it is the version the host's own editor has a reason to keep.

• Write 900–1,300 words Long enough to be worth crawling and citing, short enough that a real desk will read all of it. Anything longer gets skimmed and trimmed, and trimming is where links go.
• Keep the tone flat No superlatives, no promises about outcomes, no invented before-and-after. The style that survives editorial review in General is the style that sounds like someone reporting on their own work.
• Put one link in the body Exactly one, in the sentence where the article needs the source. A second link to your own domain is the most common reason a piece gets rewritten before publication.

Anchor plan for this host

• no two anchors to the same target page from one article
• a descriptive anchor that repeats a phrase the article already uses naturally

• Indexation of the host's recent output. We run site:newsatrack.co.uk and compare the count against the site's publishing rate. A property publishing weekly with a fraction of its pages indexed has a crawl or quality problem you would inherit.
• Link attribute on a live example. Not the pitch, not the rate card: the rel attribute on an outbound link in a real article published this month.
• Whether the exact placement URL is indexable. A 39 DA domain happily serves noindexed contributor pages. We read the robots meta tag on the article template, not on the homepage.
• Editorial activity. A site with 38k monthly visits and nothing published in six months is a decaying asset, and decaying assets get dropped from the index in batches.

1. You send the target URL and your angle The page you want the link to point at, the subject, and any author you want credited. Five minutes of input.
2. We confirm availability on newsatrack.co.uk Publisher slots move week to week, including on 39 DA properties. Nothing is promised until the section and the placement URL are confirmed, and we tell you before you pay if the slot has gone.
3. You approve the brief and the shortlist Where the host gives a choice of section or existing article, we send options with the numbers that matter: traffic, indexation, neighbours.
4. The article is drafted and edited for the host Written for newsatrack.co.uk's audience rather than for your keyword, then checked against the site's own style before submission.
5. The host publishes; we verify the live URL Placement live, correct target, link attribute as recorded, indexable. Only then does the order count as delivered.
6. You get the report, and the replacement cover starts PDF and CSV with the live URL, anchor, placement date and target page. Twelve-month replacement on the link itself, no ticket required.

If the article you want published needs expert authorship, data or photography, that work is included; if it needs a regulated-industry review, say so early, because it changes the timeline rather than the price.

What comes with this placement

• 12-month replacement cover: if the link drops, we rebuild it.
• Link attribute verified on the published page and reported as found.
• White-label PDF + CSV report — forward it to a client unchanged.
• The article itself, drafted to the host's style and edited before submission.

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