Placing a link on mummyname.com

A 37 DA listing at $55 is the price of an experiment: if the article earns citations, you have found a channel; if not, you have lost one invoice.

General-interest publications are the workhorses of a link profile and the easiest place to overpay. The article shape that works is boringly specific: a problem, the method used, what happened, what it cost. A general title with 1k monthly visits survives because it answers questions well, not because it loves contributors, so a piece with nothing verifiable in it gets edited down to a bio link.

mummyname.com has 49 DR against an index median of 51, 1k monthly visits against a median of 5.5k, and a placement price of $55 against $70. Where those three numbers point in different directions, the traffic figure is usually the honest one: it is what a publisher has to protect, and it is what decays first when a site starts selling too much inventory.

Where mummyname.com is not a topical match for your market, buy it for that plausibility and for whatever brand exposure comes free, and put your exact-match anchors on the sites that genuinely cover your subject. That one discipline is the difference between a general guest post strengthening a profile and the same link making it look synthetic.

The index lists this property's editorial links as followed. Availability of a followed link changes with the site's monetisation decisions, so we confirm the tag on the live URL before counting delivery.

Two comparisons decide whether mummyname.com at $55 is a good buy: this listing against the 1,576 other General entries we index, and against the whole 2,000-site index. The gap between those two answers is where a price is either justified or inherited from a rate card nobody revisited.

Ranked against the 2,000 listings we index, mummyname.com sits in the top 5% for audience and the top 29% for authority, at $55 per thousand monthly visits. Inside the DA 30-39 band (892 listings) that price ranks 797th for value, which is the comparison to use: nobody competes with the whole index, they compete with the sites a buyer would book instead.

mummyname.com out-ranks 5% of the index on audience size (roughly 18% of the index median) and 29% on authority. The placement costs $55 per thousand estimated visits, and one of the pricier placements in its DA 30-39 band. Those two figures, not the DA column alone, decide whether $55 is a good trade or just a listed one.

• Anyone testing guest posting before committing to a premium title.
• New domains that need a plausible first set of citations before anything ambitious.
• Thin profiles where diversity matters more than raw authority.
• Do not buy this as part of a burst. 7–12 days is the delivery window for one placement; a month's worth of placements across several hosts is the pattern that works.
• Do not buy this if your profile has no branded searches yet and this is meant to be the single link that changes that. One 37 DA placement on a General site is a start, not a strategy.

Pitch angle: a local or regional piece with detail a generalist cannot fake. That is the shape we take to a General audience, because it is the version the host's own editor has a reason to keep.

• Add a heading someone would search A question-style H2 phrased the way the reader phrases it. This is what lets the article rank on its own, which is the difference between a placement that gets crawled weekly and one that gets crawled yearly.
• Open with the thing you know One specific claim, a number or a dated decision, in the first two sentences. Editors in General positions decide whether to keep a contribution in about that long.
• Put one link in the body Exactly one, in the sentence where the article needs the source. A second link to your own domain is the most common reason a piece gets rewritten before publication.

Anchor plan for this host

• one brand or URL anchor in the first half, and nothing else
• a descriptive anchor that repeats a phrase the article already uses naturally

• Link attribute on a live example. Not the pitch, not the rate card: the rel attribute on an outbound link in a real article published this month.
• Editorial activity. A site with 1k monthly visits and nothing published in six months is a decaying asset, and decaying assets get dropped from the index in batches.
• Template stability. Redesigns and CMS migrations kill placements. We check the age of the site's oldest surviving article as a proxy for how long a page there tends to live.
• Indexation of the host's recent output. We run site:mummyname.com and compare the count against the site's publishing rate. A property publishing weekly with a fraction of its pages indexed has a crawl or quality problem you would inherit.

1. You send the target URL and your angle The page you want the link to point at, the subject, and any author you want credited. Five minutes of input.
2. We confirm availability on mummyname.com Publisher slots move week to week, including on 37 DA properties. Nothing is promised until the section and the placement URL are confirmed, and we tell you before you pay if the slot has gone.
3. You approve the brief and the shortlist Where the host gives a choice of section or existing article, we send options with the numbers that matter: traffic, indexation, neighbours.
4. The article is drafted and edited for the host Written for mummyname.com's audience rather than for your keyword, then checked against the site's own style before submission.
5. The host publishes; we verify the live URL Placement live, correct target, link attribute as recorded, indexable. Only then does the order count as delivered.
6. You get the report, and the replacement cover starts PDF and CSV with the live URL, anchor, placement date and target page. Twelve-month replacement on the link itself, no ticket required.

The quoted $55 is our standard rate for this listing at the time of the September 2026 snapshot. Two things move it: whether the host still has contributor capacity that month, and whether the slot you want is a standalone article or a paragraph inside an existing page (niche edits on the same property are typically cheaper and faster).

What comes with this placement

• One contextual placement inside an article written for mummyname.com's audience, not a link directory entry.
• Link attribute verified on the published page and reported as found.
• Availability confirmed on the exact URL before you are invoiced.
• 12-month replacement cover: if the link drops, we rebuild it.

Browse the index: all 2,000 briefs · General listings · domains beginning M (118) · DA 30-39 band (892)